Prep

Fine hair, like our model Sasha’s, needs special care so it doesn’t just lie flat. Regis Artistic Director Renee Herskovitz began with Matrix Biolage Volumathérapie Full-Lift Volumizing Shampoo and Conditioner, products that won’t weigh hair down.

Cut

Sasha’s longish style wasn’t working for her. “It made her hair look thin,” explains Regis International Creative Director Gordon Nelson. He cut off a little more than two inches to give Sasha a shorter, layered do with enough length in back to afford plenty of styling flexibility. The cut is a tip of the hat to iconic styles of the 1960s—think of the Beatles’ blunt bowl cuts and the geometric Mary Quant bob—modernized with lighter, softer edges. Now Sasha can fake a longer or a super-short style, fluff her hair up or smooth it down.

Color

“I want chocolate!” Nelson declared, darkening Sasha’s hair two shades to a rich, glossy monochromatic brown. Though Sasha used to have red highlights, she doesn’t need them now. The wispy edges of her new cut let her skin show through, giving her natural areas of lightness around the face.

Style It Long

For the tucked-behind-the-ears look at left, Herskovitz used Redken Spray Starch 15 Heat Memory Styler, then created a flip by flat-ironing only the last inch of Sasha’s hair and curving it up at the ends: “The key is to use the tool at a low temperature so you get smooth hair without flattening the whole look.”

WARDROBE

“This definitely has attitude,” says Wardrobe Stylist Priscilla Polley, who mixed blue and black and contrasted dark with white to mimic a tuxedo.

MAKEUP

Makeup Artist Rie Omoto defined Sasha’s brows with brown powder and slicked on a bright coral lip color.

Style It Short

Think short hair is only for hot weather? Think again. “In winter,” Herskovitz explains, “you’re wearing big collars, scarves and cowl necks, so you don’t want long hair getting in the way.” Here Herskovitz moisturized Sasha’s hair with a bit of Regis DESIGNLINE Reactivate Style Refresher and did a rough blow dry with her fingers, not a brush, raking the pieces forward.

WARDROBE

Polley put Sasha in a feminine, high-neck dress to showcase her new hairdo. The cut-in shoulders are subtly sexy.

MAKEUP

Omoto kept Sasha’s lips a fresh pink and made her eyes appear rounder and bigger with a little brown eyeliner and a lot of dark mascara.