I’m a blonde connoisseur and this is the real deal—direct from Norway where blonde hair is practically one’s birthright. Hair as flaxen as Helga’s, a shop girl I met in Oslo, is par for the course. If I had any advice for her (and others of her ilk) it would be to use a blonde conditioner—like Redken Blonde Glam Conditioner or Bed Head by TIGI Dumb Blonde Reconstructer for After Highlight, Damaged or Chemically Treated Hair—after each shampoo to protect against damage while improving color clarity. And I may suggest just a teeny spritz of Moroccanoil Glimmer Shine Spray, for that ultra blonde glow. But Nordic beauties, such as Helga, hardly need help from me—obviously they’ve got their fair haircare routines pretty well figured out.