Photo: Jupiter Images

Boca; it’s the new Brazil. At least it seems to be, what with all the Brazilian tourists visiting lately. All I can say is, they LOVE their Redken—especially All Soft Shampoo (it’s great for the thick, curly Brazilian hair) and Extreme Deep Fuel (hands down, the most perfect leave-in conditioner for that same hair type). They’re practically buying it up by the case. Where hair care is concerned, this still is the land of golden opportunity.